As part of our ongoing series highlighting members of the Comtel and Simplicity VoIP team, we sat down with Jim Brooker this month. He has been affiliated with Comtel since it’s founding and actively working with Comtel Communications for the past 12 years. Jim is an important representative of our companies and for this blog post, we wanted to shine the spotlight on him and hear his perspectives about this ever-evolving industry first hand.Read More
Halt! Before you start your newest PowerPoint presentation, read! Don't you touch that dry erase marker. If you start out your sales pitch stating the possible clients' problem, you're doing it wrong. Now that has always been conventional wisdom, but we've evolved as an industry into a world of subtlety and nuance. Stating a prospects' problem outright will immediately put them on the defensive, make them hesitant to reveal issues about their business that truly could need improvements. You need a more tertiary, subtle approach. But what! Well, we've researched sales decks that are great examples of how modern salespeople have found success in an industry driven by relationships and customer choice. Prospects are more informed than ever, they are advocates for their needs and will not listen to armchair experts tell them what they should and shouldn't buy. So let's get on with it. Here's why your sales deck needs an update.Read More
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